{"id":2195,"date":"2025-06-09T08:15:12","date_gmt":"2025-06-09T08:15:12","guid":{"rendered":"https:\/\/customerexperienceitalia.it\/?p=2195"},"modified":"2025-06-09T08:16:32","modified_gmt":"2025-06-09T08:16:32","slug":"accessibilita-digitale-eaa-2025-2","status":"publish","type":"post","link":"https:\/\/customerexperienceitalia.it\/en\/accessibilita-digitale-eaa-2025-2\/","title":{"rendered":"L\u2019accessibilit\u00e0 digitale \u00e8 un obbligo per le imprese: includere \u00e8 la scelta strategica!"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"2195\" class=\"elementor elementor-2195\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-68af365 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"68af365\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3ed14a5\" data-id=\"3ed14a5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb15ae0 elementor-widget elementor-widget-text-editor\" data-id=\"bb15ae0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div id=\"post-link\" class=\"elementor-element elementor-element-e6f4ff0 elementor-widget elementor-widget-theme-post-content\" data-id=\"e6f4ff0\" data-element_type=\"widget\" data-widget_type=\"theme-post-content.default\"><div class=\"elementor-widget-container\"><div class=\"elementor elementor-2155\" data-elementor-type=\"wp-post\" data-elementor-id=\"2155\" data-elementor-post-type=\"post\"><section class=\"elementor-section elementor-top-section elementor-element elementor-element-85366e3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"85366e3\" data-element_type=\"section\"><div class=\"elementor-container elementor-column-gap-default\"><div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-96bab4c\" data-id=\"96bab4c\" data-element_type=\"column\"><div class=\"elementor-widget-wrap elementor-element-populated\"><div class=\"elementor-element elementor-element-e898166 elementor-widget elementor-widget-text-editor\" data-id=\"e898166\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\"><div class=\"elementor-widget-container\"><p>Il 28 giugno 2025 entrer\u00e0 in vigore l\u2019<b>European Accessibility Act\u00a0<\/b>(EAA), una direttiva europea che annuncia nuovi obblighi in materia di\u00a0<b>accessibilit\u00e0 digitale per prodotti e servizi digitali<\/b>.<\/p><p>L\u2019obiettivo \u00e8 chiaro:\u00a0<b>garantire l\u2019inclusione<\/b>\u00a0delle persone con disabilit\u00e0 e degli anziani nell\u2019utilizzo di tecnologie, siti web, app e dispositivi, rendendo il mercato unico europeo pi\u00f9 equo e inclusivo.<\/p><h2><strong>Perch\u00e9 l\u2019accessibilit\u00e0 digitale \u00e8 una priorit\u00e0 per le aziende<\/strong><\/h2><p>L\u2019EAA non \u00e8 solo una questione di conformit\u00e0 tecnica: \u00e8 un tema che impatta direttamente sulla \u201cS\u201d di ESG \u2013 il pilastro sociale \u2013 perch\u00e9 rendere accessibili i propri servizi digitali significa allinearsi con una\u00a0<b>visione d\u2019impresa evoluta<\/b>, dove\u00a0<b>accessibilit\u00e0 digitale<\/b>\u00a0\u00e8 parte integrante dell\u2019innovazione al servizio della collettivit\u00e0.<\/p><p>Le aziende che lavorano nel settore digitale, dell\u2019e-commerce, dei trasporti, della finanza o dei media saranno direttamente coinvolte, indipendentemente dalla loro sede legale: se vogliono fornire servizi nel mercato europeo, dovranno adeguarsi, non solo per evitare sanzioni o contenziosi, ma per dimostrare un impegno concreto verso l\u2019equit\u00e0, l\u2019inclusione e il rispetto dei diritti umani, principi fondamentali dell\u2019Agenda 2030 delle Nazioni Unite e delle policy ESG richieste da investitori, stakeholder e mercati.<\/p><h3><strong>I vantaggi\u00a0<\/strong><\/h3><p>Nel concreto, garantire\u00a0<b>accessibilit\u00e0 digitale<\/b>\u00a0permette di:<\/p><ul><li aria-level=\"1\"><b>ridurre le barriere all\u2019informazione e alla partecipazione<\/b>\u00a0per milioni di cittadini europei;<\/li><li aria-level=\"1\"><strong>costruire un\u00a0<\/strong><b>brand responsabile e attento al valore sociale dell\u2019innovazione;<\/b><\/li><li aria-level=\"1\"><strong>rispettare gli obblighi previsti<\/strong>\u00a0dalle direttive UE sulla sostenibilit\u00e0 aziendale (CSRD);<\/li><li aria-level=\"1\"><strong>anticipare i criteri di rendicontazione ESG<\/strong>, in cui la dimensione sociale sar\u00e0 sempre pi\u00f9 misurabile e esaminata;<\/li><li aria-level=\"1\"><b>estendere la propria customer base<\/b>, includendo utenti spesso trascurati dal digital design tradizionale.<\/li><\/ul><p>Adeguarsi\u00a0<strong>all\u2019EAA<\/strong>\u00a0richiede una visione integrata:\u00a0<b>accessibilit\u00e0 digitale<\/b>, interventi tecnici, formazione, dichiarazioni pubbliche e un cambio di mentalit\u00e0. Il tutto in un orizzonte temporale definito: dal 28 giugno 2025 per i nuovi servizi digitali, entro il 28 giugno 2030 per quelli gi\u00e0 esistenti. Ignorare questa scadenza non solo comporta rischi sanzionatori (anche fino al 5% del fatturato), ma pu\u00f2 minare la credibilit\u00e0 dell\u2019impresa sul piano etico e reputazionale.<\/p><p>L\u2019EAA \u00e8 una sfida, s\u00ec. Ma anche una straordinaria occasione per costruire un digitale pi\u00f9 umano, pi\u00f9 giusto, pi\u00f9 sostenibile.<\/p><\/div><\/div><\/div><\/div><\/div><\/section><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Il 28 giugno 2025 entrer\u00e0 in vigore l\u2019European Accessibility Act\u00a0(EAA), una direttiva europea che annuncia nuovi obblighi in materia di\u00a0accessibilit\u00e0 digitale per prodotti e servizi digitali. L\u2019obiettivo \u00e8 chiaro:\u00a0garantire l\u2019inclusione\u00a0delle persone con disabilit\u00e0 e degli anziani nell\u2019utilizzo di tecnologie, siti web, app e dispositivi, rendendo il mercato unico europeo pi\u00f9 equo e inclusivo. Perch\u00e9 l\u2019accessibilit\u00e0 [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2180,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2195","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Accessibilit\u00e0 digitale: l\u2019EAA cambia le regole dal 2025<\/title>\n<meta name=\"description\" content=\"Dal 28 giugno 2025 l\u2019European Accessibility Act rende obbligatoria l\u2019accessibilit\u00e0 digitale. 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